Understand how you work.
Then choose where you thrive.
Go beyond job titles. Our 10-minute research-backed assessment connects your inherent traits to careers where you naturally succeed.
Two validated frameworks.
One integrated assessment.
OCEAN (Big Five)
The gold standard in personality psychology. Measures Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism to understand how you operate.
RoleMatch Score
Synthesis
RIASEC
The Holland Codes career theory. Categorizes vocational interests into Realistic, Investigative, Artistic, Social, Enterprising, and Conventional domains.
We translate lived experience into professional power.
Identify Hidden Clusters
Discover skill adjacencies that traditional resume scanners miss.
Map Soft Skills
Turn ambiguous traits into concrete, market-ready competencies.
Boost Confidence
Equip students with the vocabulary to advocate for their value.
Student Profile
Psychology Major
+ 3 Years Bartending
Detected Skill Matrix
The Student Journey
1. Assessment
10-minute adaptive questionnaire.
2. Archetype
Discover your operational style.
3. Matches
Uncover high-fit career paths.
4. Translate
Articulate skills for employers.
Before CraftRole
After CraftRole
Trusted by Institutions
Research-Grounded
Built on 50+ years of vocational psychology.
Independent
Unbiased data, not influenced by corporate sponsors.
University-First
Designed specifically for the higher-ed ecosystem.
Transition-Focused
Bridging the gap between education and employment.